When you select colors, remember that dark ones deepen or hollow features, while light ones will make the eyes stand out. Choose bright colors carefully. They can look great but they draw attention instantly to the eyes and run the risk of looking unnatural, unless the face is balanced with other suitable make up products . Don't be put off by eye shadow colors before you have apply them, as most will appear more intense in the palettes than they actually are.

Experiment with bright shades, but use them as a wash over the eyelids to add a subtle hint of color. You don't need to wear colors that match the color of your ins, but it's a good idea to select shades which will accentuate your natural coloring. For those with blue eyes, try liner in brown or navy and avoid wearing blue eye shadow. Green eyes stand out when shaded with khaki and brown shades with yellow undertones. Very dark brown eyes can wear almost any color but look especially striking with browns, charcoal and mahogany. Finally, grey/green eyes are enhanced by charcoal and black.

If you wear glasses, take into consideration the type of lenses you have when you are selecting make-up. If you are short-sighted, corrective lenses will magnify your eyes, so unless you have naturally small eyes wear muted or natural shades of eye shadow. If you are longsighted, your lenses will make your eyes appear smaller, so use eye shadow to strengthen them. Dust eye shadow along the socket line and outer corners of the eyes, but do not shade the eyelid heavily. Avoid wearing eyeliner on the upper lash line and steer clear of dark eye shadow, as this will make the eyes appear smaller than they are. Also, frames will cast a shadow on the face, so disguise any darkness with a Concealer one shade lighter than your foundation.